Turn Raw Customer Data into Rich, Actionable Personas

Built for small and mid-sized teams without a research department. Upload your surveys, reviews, or support data — or let AI research your market if you don't have any yet — and get detailed personas with journey maps in minutes.

Free 14-day trial — AI research included, no credit card required. · Learn how it works →

The Challenge

Customer Data Is Everywhere. Insights Are Nowhere.

No Researcher on Staff

Customer feedback piles up in spreadsheets, inboxes, and survey tools — and no one on your team has time to turn it into insight.

Enterprise Tools Are Overkill

Research suites take months to roll out and are priced for companies with dedicated research teams — not for a business that needs answers this week.

Personas That Go Stale

Even good personas end up as static slides gathering dust. Your customers keep changing — a document from last quarter can't keep up.

The Solution

From Raw Data to Rich Personas in Minutes

Step 1

Upload Any Data Format

Drop in CSV, JSON, or plain text files — or start with AI market research if you don't have data yet.

Step 2

AI-Powered Analysis

Claude identifies behavioral patterns, demographics, and sentiment across your entire dataset — and re-analysis keeps your personas living documents that update as new data arrives.

Step 3

Journey Mapping

See each persona's journey from first touchpoint to conversion, with pain points and opportunities highlighted.

Step 4

Share Instantly

Share interactive persona profiles via link — no logins required. On Pro, export polished PDF and PowerPoint files for stakeholder presentations.

Ready to Understand Your Customers?

Stop guessing. Start building living personas backed by real data and powered by AI. Free for 14 days — AI research included.

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